Briefs & tests
meta_abandon_test
Stop a Test without a conclusion — the budget went elsewhere, or the question stopped mattering.
write meta_abandon_test
Stop a Test without a conclusion — the budget went elsewhere, or the question stopped mattering. It keeps its intent, links and observations; it teaches nothing. Pauses nothing on Meta.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
testId | string | Yes |
conclude_testwrite
Record a Test's Conclusion — supported, rejected, inconclusive or invalid — with a note on what it means for the next creative.
Creatives & taxonomy
The creative library, the Values each creative carries (angle, persona, offer, hook, format, talent), and the taxonomy those Values live in.