meta_pull_account_history
Pull every ad's LIFETIME insights and its creative (copy, destination, CTA, audience) from Meta into the history table, archived and deleted ads included.
write meta_pull_account_history
Pull every ad's LIFETIME insights and its creative (copy, destination, CTA, audience) from Meta into the history table, archived and deleted ads included. Replaces the stored snapshot. When Meta's hourly quota is used up the pull is scheduled instead (status: queued, retryInMin) and runs by itself — the stored history stays readable meanwhile. Not money-moving; tagged as a write because it mutates stored data.
Parameters
No parameters.
backfill_insightswrite
Fill the daily warehouse back in time, so dated reads (overview, ad performance, strategy rollup) can answer for any window ("how did March do"), not only the recent sync window.
get_account_historyread
Everything that ever ran on this account, most lifetime spend first: headline, primary text, destination URL / instant form, CTA, the funnel it fed (instant_form, website, messaging, profile, traffic) and its result, with LIFETIME spend, clicks, CPC, leads (form vs website), conversations, Add to Cart and cost per result.